You Asked, We Listened: Now You Can Shop by Intention at jujujems!
- jujujems
- Sep 13
- 6 min read
Until now, we’ve never really explained one of the most-requested features on our site — Shop by Intention — even though jujujemsters have been asking for it. So here it is!
This collection was born out of your curiosity and questions. You’ve told us you want to shop with purpose — whether that means emotional healing, energy clearing, manifestation, or just finding something that “feels right.”
Seriously — from DMs to email replies to real conversations with our longtime jujujemsters, we kept hearing:
“I wish I could shop by what I’m going through.”
“Is there a way to find crystals for anxiety?”
“I’m overwhelmed. There’s so much!”
“I love your pieces, but don’t know where to start! What does what?”
Now, you can better pinpoint what you need!
Let’s walk you through this new feature — and introduce each intention category with a few stones to explore.
What Does It Mean to Shop by Intention?
Some people shop for crystals based on color. Others by shape or rarity. And many are drawn to stones that support how they want to feel or what they’re currently navigating in life.
That’s intention-based shopping.
We know not everyone connects to crystal energy in the same way. So, if you’re someone who sees a stone and just thinks, Oooh, that’ll look great next to my snake plant, — we love that too! Our house is full of rocks tucked everywhere ...
But if you’re using crystals in your daily rituals, meditation, or energy work, this new update was made for you!
A Quick Note Before We Dive In:
Many crystals serve more than one purpose — and that’s part of their magic! For example, a powerhouse like Sphalerite is often used to boost energy and motivation, but it’s also known for its grounding and stabilizing properties. Same stone, different vibes — depending on how you use it or what you need most right now.
That’s why you might see some pieces listed under more than one intention category on our site. Every crystal has layers (literally and energetically!), and we love helping you explore them all.
Explore the 16 Crystal Intention Categories (and Sparkly Suggestions!)
Find your calm with crystals known for their soothing, steadying energies. These stones are often used to release nervous tension, quiet the mind, and bring you back into the present moment — one peaceful breath at a time.
When your thoughts are bouncing around like tumbleweeds, these stones help cut through the mental fog. Great for decision-making, staying present, or just remembering what you walked into the room for. Crystal brain fog be gone!
Need to speak your truth — without fumbling or freaking out? These crystals help you find the words, feel heard, and express yourself with more ease (and less overthinking). Think of them as little microphones for your inner voice.
When you have moments that you need to remember who you are (and maybe even surprise yourself). These crystals help you feel rooted in your strengths, speak with conviction, and show up without shrinking. Think of them as sparkly pep talks — but make it personal power.
For when you want to make magic — art, ideas, new ways of doing things — but feel stuck or uninspired. These crystals get the energy flowing again, spark imagination, and help turn that “meh” into “YES.” Permission to color outside the lines: granted!
Some days call for an extra push. These crystals are like plugging into cosmic espresso— here to jumpstart your energy, shake off the sluggishness, and help you get going (and keep going). Bonus: no caffeine crash!
Life can be a little unsteady sometimes — mentally, emotionally, or even just on the to-do list. These earthy stones bring calm to the chaos, helping you plant your feet and feel supported from the inside out. It’s like holding onto solid ground, even when things wobble.
Whether you’re shedding old layers or stepping into something new, these crystals support change with grace. Think fresh starts, gentle shifts, and the kind of growth that feels aligned — not overwhelming. Progress, without pressure.
Let’s raise the vibe, shall we? These sunny stones invite lightness, play, and perspective — even on the blah days. They’re not about ignoring the hard stuff, just helping you see the beauty, laugh a little louder, and shine a little brighter.
Romantic, platonic, self-love — it’s all love. These crystals support heart connection, compassion, and emotional healing. Whether you’re mending, attracting, or deepening bonds, they’re here to help you give and receive with a full (but protected) heart.
You’ve got dreams — big, bold, beautiful ones! These crystals help you stay focused, clear, and energetically tuned in to what you’re calling in. They’re here to back your intentions with a little extra sparkle and a whole lot of possibility.
For when you need things to soften — in your space, your schedule, or your spirit. These stones support emotional balance, smoother interactions, and inner stillness. Basically, they help take the edge off so you can breathe a little easier.
This isn’t just about money — it’s about thriving. These stones invite in flow, confidence, and an abundance mindset (whatever that looks like for you). Perfect for encouraging growth in your finances, opportunities, or just your belief in what’s possible.
Think of these as your energetic bouncers. They help block the bad vibes, clear out what doesn’t belong, and create a space that feels safe, light, and truly yours. Great for empaths, crowded days, or post-ick energy resets.
These are your guides for tuning in — to your inner voice, your spiritual path, or that feeling you can’t explain but know is real. Whether you’re deep into your practice or just exploring, these crystals help create space for insight, alignment, and connection.
It’s all connected — body, mind, spirit. These energizing stones support overall balance and rejuvenation, helping you move through your day with a little more strength, clarity, and flow. Think of them as your metaphysical multivitamin!
Not Sure Where to Start?
We totally get it — shopping by intention is exciting and a little overwhelming. You’re welcome to explore the Shop by Intention page or browse one of our other popular categories, like Showstoppers or Freeforms, for a more visual way to vibe.
FAQs
What does it mean to shop by intention? It means choosing crystals based on the energy or purpose you’re looking to enhance — like peace, clarity, or love. It’s a personal way to connect with stones that support your current goals or feelings.
What if I don’t believe in crystal energy? Totally fine! Many jujujemsters choose their pieces based on beauty, shape, or what simply “calls” to them. Our categories are just one way to explore — not the only way.
What if I’m not sure which intention fits my needs? No worries — this happens all the time. Think of intentions as starting points, not boxes. You can browse a few categories that feel close to what you need, then see which stones speak to you. Sometimes the crystal chooses you (yeah, we said it!) Let your intuition explore.
We hope this new way to explore helps you discover a piece that feels aligned — whatever that means to you. So, go play, explore, and discover your crystal match!
Stay Sparkly!
– The jujujems Team ✨
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